#AskMattie // 3 Things That Make You Appealing to Brands Besides Numbers

#AskMattie: 3 Things That Make You Appealing To Brands Besides Numbers In this episode, I'm talking about what makes bloggers appealing to brands even if they don't have big numbers. I've had the pleasure of working with brands like H&M, Macy's, Cotton & more even though I didn't have "big" numbers. I break down the top 3 things brands are looking for in a blogger:

  • quality content: great imagery, clear messaging, value to your reader
  • consistency: a blogging rhythm that sets expectations for your audience
  • shareability: does the content you post translate when you share it on social?

As you've noticed, I post a new #AskMattie everyday, Monday thru Friday. If you have a question for me on style, life or blogging, send your name, URL & city + your question to [email protected]. Listen below.

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